How about starting now to apply the tips and earn more? I’ll explain how this works: When setting the resale price for semi-jewels, the most common thing is for the seller to think about costs related to freight, fuel and payment to the supplier and put a margin for more profit. However, when you add value to your product, your priorities will be different, that is, focused on the characteristics and specificities of each customer. This way you will work on the customer’s perception, which may even pay a higher price for your product to have an exclusive benefit.
What all customers want is to feel special and praised. In addition, if one of them believes their parts meet their needs, they’ll notice a benefit, and then they’ll want to know the price.
If the perceived cost by them is less than the benefit, your client can see the value that your product has for them, and probably will make the purchase. Therefore, it is more advantageous to emphasize the benefit and sell at a higher price point.
- Offer an expert advice on fashion, quality and beauty
When selling, you should never put too many options for the customer to choose from, as she may get confused or buy on impulse and increase the chance of regret and may not close the deal. Ideally, you know which parts best fit that customer, always indicating the best combination. This way, you are adding value to the product and building customer loyalty.
Another thing that works very well is also showing sets that combine to form a personalized composition for the client, and for that, you have to be somehow connected with the trends of the moment. It’s also concerned about offering a differentiated and quality service, treating customers with politeness and cordiality.
- Have Package custom
The packages in which you deliver your Jewelry must be made with elegance and whimsy. The material must be of quality, so that customers feel special during and after purchase. It’s no use making a good sale and putting everything in a plastic bag. Use stylish packaging, personalized with your brand and a business card. After all, your client can refer you to other people
- Use emotion
Emotion weighs heavily on purchase decisions. You can arouse the excitement of customers, anticipate the arrival of news, show pictures of famous personalities with similar jewelry, talk about how unique each jewel can be.
Talk about collections that will be in your inventory soon; sharpen your sense of need by arguing that there are few items available.
- Exclusivity
For market purposes, people are grouped according to characteristics that reflect tastes, needs and interests. Nevertheless, at the time of purchase, what counts is the experience and exclusivity. Phrases such as “a new collection has arrived that seems to have been made especially for you” are approaches that make the customer feel unique, and make a very pleasant impression at the time of purchase. You must know them well and treat them with exclusivity, after all, they are unique even to you.
